Event

Minus 196 Summer Experience

Japanese alcohol ready-to-drink brand Minus 196 will be sampling its premium vodka, shochu and fruits canned drink, frozen at -196 degrees, all accompanied by sets from global DJs at Register Square.

Join -196 for an unmissable immersive tasting experience, inviting adults to join the party and find method in the minus.

Made from shochu, vodka and soda, -196 delivers a bold new taste that captures the spirit of Japan with a crisp, balanced finish. The drink is created with proprietary FCI (Freeze Crush Infusion) technology, a unique method which freezes the whole fruit by using liquid nitrogen at -196 degrees Celsius, then crushes and infuses it with vodka and shochu, delivering naturally bold and satisfying fruit flavours.

Now, to truly bring people into the distinctive world of -196, the brand’s custom Suzuki Jimny and trailer bar will be arriving at St James Quarter, serving up unforgettable DJ performances, irresistible vibes, merch and free cans – available in both Lemon and Grapefruit flavours.

-196 will pop-up at Register Square from Friday 25th July to Sunday 27th July from 12pm-8pm.